Welcome to the world of Saab ! Register
  • New visual identity to extend the Saab car brand

    Press release from NEVS:



    Saab is a strong passenger car brand, built over many years through technology, innovation and progressive design. NEVS is now extending and further developing the Saab brand in passenger cars with a new visual identity. It is founded on the Scandinavian heritage, where the four distinctive seasons, long distances and extreme road conditions have shaped the Saab passenger cars.

    National Electric Vehicle Sweden AB (NEVS) has signed a licensing agreement with Saab AB to use the Saab brand for its products and services. The new visual identity has been developed by NEVS together with the design agency Stockholm Design Lab AB as a significant step for strengthening the Saab brand in passenger cars.

    The visual identity features the company name National Electric Vehicle Sweden AB in black, and the Saab brand in dark grey or silver. For certain product applications, including bonnet and wheel hub covers, the brand will be applied in silver against a white, circular background.

    The four seasons and their respective characteristic road conditions will be visible both using images and together with the brand.

    The campaign site www.saabcars.com provides a sample of the visual identity. The new NEVS web site will be launched at this address shortly, while in the meantime, we are referring to www.national-ev.se.





    TTELA is showing a logo image on their site. This logo will be used for badging (hood and wheels) on the the new NEVS vehicles.

    Comments 3 Comments
    1. rpiereck's Avatar
      rpiereck -
      That logo is so... bland.

      Where's the old airplane logo when you need it?
    1. photousa's Avatar
      photousa -
      Glad to see that while half of Trollhatten is sitting around unemployed, somebody's hard at work designing really bland & splattered looking logos..
    1. PaulH's Avatar
      PaulH -
      Well, at least with that logo, they won't have to worry about the badges falling apart like the old ones.

      Paul
  • Google Ads



  • Events

  • Latest Forum Posts

    Dave T

    Where in the world is this place?

    I tried again for several photos. Remote file is too large.

    ???

    The answer is Melilla, Spain, located in North Africa.

    Dave T 7 Hours Ago Go to last post
    GeoffR

    What is WIS, why do I need it?

    What is WIS?
    WIS is the Saab Workshop Information System it contains all the manuals for a range of Saab cars, though not the 9000. In most cases

    GeoffR 12 Hours Ago Go to last post
    nordwulf

    Where in the world is this place?

    It should automatically resize an uploaded pictures so not sure what's going wrong.

    As for the current picture, that's pretty small to see

    nordwulf 12 Hours Ago Go to last post
    nordwulf

    GM is discontinuing Holden (Australia)

    It's weird to think GM doesn't have a presence in Europe anymore. There was great potential with mainstream brand Opel and the upmarket/potentially luxury

    nordwulf 12 Hours Ago Go to last post
    impalax327

    My 9-5 is just coming up to 100k miles - should I be worried??

    Great to hear T4hir. Enjoy that car!

    impalax327 1 Day Ago Go to last post
  • Facebook

  • Amazon

All times are GMT. The time now is 02:36.
Powered by vBulletin® Version 4.2.5
Copyright © 2020 vBulletin Solutions Inc. All rights reserved.