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  • Saab PhoeniX wins top design award in the 2011 Auto Express New Car awards

    Trollhättan, Sweden:
    The Saab PhoeniX has scooped the sought-after Design Award in the Auto Express 2011 New Car Awards, with an overwhelming 30 per cent of the magazine’s online readers’ voting the Saab PhoeniX as their number one ‘head-turning’ car of the year.

    Sleek, innovative and exceptionally efficient, the Saab PhoeniX concept car showcases design features and technologies which will shape the next generation of cars from Saab.

    Speaking at the Auto Express awards ceremony held at Woburn Safari Park last night, Acting Editor, Graham Hope, said: “The Saab PhoeniX scooped the Design Award after topping our online poll. It was up against 39 rival concept and production cars, but won by a big margin, securing 30 per cent of the vote.”

    Commenting on winning the award, Saab GB Managing Director, Charles Toosey, said: “We are delighted that the PhoeniX has been awarded this prestigious accolade. The PhoeniX symbolises a renaissance of the innovative spirit and passion that drove Saab to build its first car, the iconic Ursaab, and we look forward to launching the next generation of Saab models in 2012.”

    From Auto Express:

    Why it won...

    Concept cars are designed to grab headlines, and Saab’s PhoeniX did just that when it was unveiled at the Geneva Motor Show in March. The stunner is the first car to be penned from scratch by new design director, Jason Castriota, and its styling gives us a glimpse of what’s to come from the famous brand.

    And you, our readers, have given it the thumbs-up. It scooped the Design Award after topping our online poll at the www.autoexpress.co.uk website - and you can see what some readers made of it opposite. The PhoeniX was up against 39 rival concept and production cars, but won by a big margin, securing 30 per cent of the vote. Highlights include its trademark Saab grille, wraparound windscreen and eye-catching turbine-inspired alloy wheels.

    Read more: http://www.autoexpress.co.uk/carrevi...#ixzz1TyKaQG2H
    Find much more information about the Saab PhoeniX in the SaabWorld Archives: http://saabworld.net/f104/saab-phoenix-1387/

    Comments 1 Comment
    1. Golfhunter's Avatar
      Golfhunter -
      Le Phoenix Saab par Saab a remporté le Prix du Design decerné par l'Auto Express Awards 2011 catégorie "nouvelle voiture", avec une majorité écrasante de 30 pour cent des votes exprimés par les lecteurs en ligne désignant ainsi le concept Saab numéro un »des voitures de l'année qui " font tourner la tête» . Élégant, innovant et extrêmement efficace, le concept de Saab PhoeniX présente les caractéristiques de conception et les technologies qui façonneront la prochaine génération de voitures de Saab. S'exprimant lors de la cérémonie d'Auto Express à Woburn Safari Park hier soir, l'éditeur par intérim , Hope Graham, a déclaré: «Le Phoenix Saab a remporté le Prix du Design lors de notre sondage en ligne. Il était en lice contre 39 rivales et des voitures de production, mais a gagné avec une confortable avance ." Commentant le prix remporté, le Directeur Général Saab UK , Charles Toosey, a déclaré: «Nous sommes ravis que la Saab PhoeniX ait été décorée par cette récompense prestigieuse. Le concept phoenix symbolise la renaissance de l'esprit d'innovation et la passion qui a conduit Saab à construire sa première voiture, la Ursaab iconique, et nous sommes impatients de lancer la prochaine génération de modèles Saab en 2012. "
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