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15 August 2012 #1
Frank Administrator
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- previous: 2006 9-3, 2001-06 9-5, 2011 9-4X
Scania will not allow NEVS to use the Saab griffin logo
From P4 West through Google Translate:
Scania says no to Saab's new owners Nevs may use Gripen icon in its brand, said Scania for P4 West. This means that Nevs can not use the symbol that have graced Saab cars for many years.
Saab's new owners Nevs has suffered a setback in the negotiations surrounding the brand. Scania is saying no to Nevs may use the classic Gripen symbol of their brand.
- From our perspective, we will not allow them (Nevs) using the Gripen, said Scania's Senior Erik Ljungberg.
What will it take for you to change you and to say yes?
- We see little opportunity for us to change us and we deem it non-negotiable, says Ljungberg.
When Nevs announced its purchase of Saab Automobile's bankruptcy was the negotiation of the trade mark is not ready. Nevs then stated that there was a plan on how negotiations should proceed with the defense company Saab AB and truck and bus manufacturer Scania.
But now it has been a proper setback for Nevs in the race to get to use the entire brand around the Saab.
For Scania will, according to communications director Erik Ljungberg, not to drop the Gripen symbol of the brand.
But when it comes to the name Saab, Scania has nothing to say, said Ljungberg.
There, the defense group Saab AB to give an approval and their position is still unclear. P4 West has sought to Saab AB's press service without success.
Erik Ljungberg, Scania's are silent with regard to reason for Scania says no.
- It's very large values at stake for all our employees. We simply do not want to take any chances and risking some value here.
Mikael Östlund is press secretary at Nevs and do not want to say something about Scania's decision.
- I have no comment to make it right now, he says to P4 West.
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11 September 2012 #2
Frank Administrator
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According to TTELA, the Gripen is gone from the main Saab sign at the factory. Looks a bit empty..
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11 September 2012 #3
- Join Date
- 04 Feb 2012
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- Saab(s)
- 2004 9-3 convertible
It could be worse. It could say Stuckey's.
[FONT=verdana]Never met a SAAB I didn't like. [/FONT]
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