Steven Wade started as a Saab blogger\u00a0with TrollhattanSaab and later SaabsUnited. \u00a0He was hired by Saab to promote the brand and tell the story from inside the company. \u00a0Inside Saab was a popular blog and news site with many Saab fans following daily updates about the company, cars and community.<\/p>\n
Steven started with Saab in April 2011 and his employment with the company ended abruptly in December 2011 when the company declared bankruptcy. \u00a0The official Saab sites were taken offline soon after and SaabWorld was able to archive some of the sites.<\/p>\n
Steven (a.k.a. Swade) kindly agreed this content should be preserved as an interesting part of Saab’s history and we made this archived site available on SaabWorld. \u00a0He provides some more details on his personal blog<\/a>.<\/p>\n He mentions to check out the video page<\/a> of the site. \u00a0Other car manufacturers often have promotional videos but these Saab videos have a personal touch that can only really be done if it is told by an enthusiast working for one of the smaller car companies.<\/p>\n Saab Automobile AB is long gone but the Saab spirit will always remain. \u00a0Steven found a new home at Koenigsegg where he continues to engage car enthusiasts with another Swedish car company.\u00a0 \u00a0You can follow the blog here:\u00a0http:\/\/koenigsegg.com\/blog\/<\/a><\/p>\n Inside Saab is in chronological order like most blogs but it is best to start with the first article that explains the aim and goals of Inside Saab: Welcome to Inside Saab<\/a><\/p>\n Saab has decided to take a big leap of its own into the social media space, and I\u2019ve been fortunate enough to be invited along for the ride. To work for one\u2019s favourite company, in such an exciting industry and at such a unique time in history is an enthusiast\u2019s dream. I\u2019ve been on board with Saab for just two weeks and I\u2019m already bursting at the seams over the things I\u2019ll be able to share with you here. I\u2019m even more excited about the things I can\u2019t share, but we\u2019ll get to those eventually.<\/p>\n Saab is blessed with a passionate and engaged enthusiast community. Rather than just have you read press releases, we want to bring you Saab\u2019s story from the inside, and from an enthusiast\u2019s point of view.<\/p>\n\n